CHAPTER SEVEN
Who carries this forward
The layer is collectible in principle. It is not a research programme I can sketch from the outside, and the book is not going to pretend otherwise. The people who will do the work are younger than me and are inside the labs. They already half-know what is missing. What I can tell them, from where I sit, is that the missing layer is real, that it is alive in people who can still be reached, and that it is fixable by the right kind of person if the labs decide it is worth fixing.
I want to close the argument by telling you about the people I think are the next carriers.
I am sixty-two. The disposition I have been describing is older than me, and older than the grandmother who taught it to me, and older than her grandmother before her. What I have been able to do, across twenty-five years of working life, is pass some of it on, imperfectly, to a smaller number of people younger than me. They have since started doing the same work on their own. They are in their thirties and forties now. A few are younger. They will not read this book and feel flattered by being in it. They will more likely feel mildly embarrassed, because the disposition produces its own embarrassment about being named as an example of itself. I am naming them anyway. The chapter would be dishonest without them. I want the reader to know that the pattern I have described is not a period piece. It is alive. It is being carried, right now, by people who are going to outlive me.
The first I want to tell you about is a man who runs a well-known podcast.
He was nineteen the first time I spoke to him. He had started a podcast. He was recording his early episodes in his bedroom, in London, and cold-emailing people with enough profile to be useful guests. He got to me somehow. I said yes, as a favour to a kid, and did the episode. It is the only long-form interview I have ever done, in twenty-five years of work. It was given to a teenager with a laptop and no platform, because he asked nicely and because I liked him on the call.
He is now one of the most visible voices in European venture. His podcast has become an institution. He has built a fund. He has interviewed, at this point, most of the people in the industry I was once inside. He is, by any conventional measure, a successful man in his early thirties.
Somewhere in those twelve years we had dinner. I think it was around the time he was deciding what to do next. The podcast had got big. People were offering him things. I told him, over dinner, not to go into VC — it would spit him out, and the world had enough VCs. I told him to stay in media. Media would be better for him. He listened. He thought about it. He went into VC anyway. The fund came a year or two later. Watching him build it has been watching a man do exactly what I told him not to do, and do it well, and stay broadly the same person while doing it. Some advice gets taken. Some advice does not get taken and the friendship survives anyway. Both happen. The book is about both.
What the public record will tell you about him is the career. What it will not tell you is the thing I want to put on the page here.
About a year ago, he sent me a message. I cannot quote it to you. His platform deletes messages after seven days by his own choice, and I did not save what he wrote at the time. The original is gone. That is the right way round. A man who deletes his own messages after a week is a man whose disposition is not to keep a public record of his private thoughts. That disposition is the one the book is about.
What I can tell you is what I remember. He had been going hard for a decade. He was tired. He had started to wonder whether the way he was being was sustainable. He wrote to me specifically because, across twelve years, I had been one of the people he had come back to when the ambient noise got loud. He did not want advice. He wanted to say a thing out loud to someone who would not make it worse.
I wrote back and told him to be gentle. I always tell him to be gentle — it is the thing I have always had to say to him. I said more than that this time, but the substance was the same. He wrote back a short reply. The thread went quiet within seven days, because that is how his platform works. The message I wrote him a year ago mattered because the foundation for it had been laid twelve years earlier in a podcast recorded in a teenager's bedroom, and maintained, through occasional warm notes, across the intervening years. The message itself was short. The substrate was long.
This is exactly the kind of exchange the missing layer is made of. It is exactly the kind of exchange a machine trained on the public record would never see. The messages were never public. The platform deleted them within a week. I am not able to reproduce them here. What you are reading is my memory of a private exchange, written down for the first time in this book, because I think it belongs in the book. He would probably forgive me if he read it. He would know I had tried to get the texture right without pretending to a precision I cannot have.
He is a carrier. He may not know it yet, in the specific vocabulary this book has developed. He will recognise himself, I think, when he reads it. He already does for other people, younger than him, the thing I did for him. I have watched him do it. It is the pattern transmitting one generation further, in a person whose public role looks nothing like the quiet life of the carriers I described in chapter three. He is loud, by disposition and by profession. Underneath the loud is the quiet word. The grammar holds.
The second group I want to tell you about are the twenty-two people who came with me when I stepped back from Redbrain in March of last year.
I am not naming any of them. I have not asked them to be named, and the book's default is silence. Several of them have been with me for twenty years. Many for more than five. What I can tell you, at this point in the argument, is the shape of why they came.
I ran Redbrain for nine years. Across those nine years, a number of people joined and stayed. Some of them joined in the first year. Some joined much later. The common thread among the twenty-two who left with me is not tenure. It is not seniority. It is not salary. It is something closer to fit. The specific way they had learnt to work. The specific kind of environment they had become used to. The specific set of small understandings about how our days were structured and how disagreements were handled and how information moved around the company. When I stepped back, and the company began its transition to the next phase of its life, twenty-two of them concluded that the environment that was coming next was not the environment they had been thriving in. They chose to leave rather than adapt.
This is evidence for the thesis of this book. A company cannot document the texture of how it actually works. It can document the policies, the procedures, the org chart, the strategy. It cannot document the specific way one team's Wednesday afternoon feels different from another team's. The specific meaning of a certain manager's silence in a meeting. The specific grammar of how disagreement gets raised without being a confrontation. All of that is the container. The container, when it is working, is what people are loyal to. When the container begins to change, the people who were loyal to the specific container, rather than to the generic job description, are the ones who leave.
Twenty-two of them followed me out. I am still in touch with most of them. A handful have come with me into the new things I am building. Several have started their own things. One or two have decided they are done with the industry altogether and are doing something quieter. They are, each in their own way, carriers. They learnt the disposition in the specific container Redbrain had become across a decade. They are now carrying pieces of it into whatever they do next. The container dissolves, as all containers eventually do. The carriers continue.
My daughter, whom I told you about in chapter four, is fifteen. She is already a carrier. She told me so, without using the word, when she phoned me to ask for more money because she had bought two homeless people food. The disposition is in her too. It got there without anyone teaching her. It got there because her mother and her father have been operating inside it for the whole of her life. She has absorbed it by being in the room. It is now hers.
I do not know what the world she grows up into will do to the disposition. I know I have taught her what I can. I know she is fifteen and already more fluent in it than I was at thirty. I know that if the container holds around her — if the people she spends her adult life with turn out to carry the pattern too — the grandchildren will have it too. I know that if the container loosens further than my generation loosened it, the grandchildren may not.
That is the honest uncertainty I am leaving the chapter on. The next generation of carriers is alive. Whether there will be a generation after them, or whether the container will thin past the point at which the disposition can be transmitted, is not something I can answer.
I hope so. I am not sure.
I want to say something, briefly, about the people reading this who do not feel themselves to be carriers, but who recognise, in the book, that they were raised by one.
You might be a lab researcher, reading this on a laptop, whose grandmother did tell you stories in a kitchen once, and whose stories you have not thought about in twenty years. You might be a product manager in San Francisco whose father walked you to a river you cannot now remember the name of. You might be an engineer in Boston whose mother set a table for a relative who arrived unexpectedly and whose mother never made a fuss of it and whose story you have carried for a decade without knowing you were carrying it.
You are not alone. Most of the people in the rooms where the machines are being built were, somewhere in their childhoods, near at least one carrier. The carrier may have been a grandmother, or an uncle, or a neighbour, or a teacher, or a coach, or the one adult in a difficult family who noticed you. The knowledge the carrier had is, in some portion, still in you. You do not, mostly, access it in your working life, because your working life does not reward the access. It is still there. It could be accessed if you decided to.
I am not asking you to become a carrier. I am asking you to notice that you have been in rooms where carriers were. The rooms shaped you more than the explicit lessons of your education did. Some of what you carry into the work you do every day is the residue of those rooms.
If you are one of the people who will end up building the collection infrastructure for the missing layer — if this book reaches you at the right moment, in the right mood, and you decide, over the next few months or years, that the work I have been describing is work you want to attempt — then the room with your grandmother is part of why you will be able to do it. You will be able to recognise the carriers. You will know how to sit with them. You will know not to take notes when note-taking would break the thing. You were trained, quietly, in a kitchen, to do exactly this work.
I hope someone reading this book is that person. I hope several are. I hope you find each other.
I am going to close the chapter with the same sentence I opened it with, because the book's argument is about to narrow back down to its one line for the final chapter.
I hope the generation that will inherit the machines will inherit machines that know what a grandmother knew. I am not sure they will. I am sure that if we do not try, they will not.
The final chapter is short. It is the same walk we have been on since chapter one, turning back toward the kitchen it started in.